The state of the artwork and presentation is not representative of the final product. The footage shown is from an early prototype, with just a handful of first gfx sprites and animations created, many of them not fully finished or implemented. The general style will stay like this tho, so we're not going to switch to 3d pre-rendered sprites or something. But be assured that we're going to sweat a fair of more details on things.
They had a really good first day but since then there's only been a couple new pledges. They're going to have to really get the word out.